Decatur Vein Clinic

AT GREENWOOD DVC, PERSONAL TOUCH PAYS OFF

At Greenwood DVC, personal touch pays off

10/12/2010
  
 

On a crisp October afternoon, orange sunlight illuminated and warmed the front office of the recently-opened Decatur Vein Clinic in Greenwood as cars zoomed back and forth on the busy road out front.

The bustling clinic boasts the most successful opening in the history of the company in terms of patient volume and staff members from surrounding clinics are being shuffled in to meet patient demand.

But despite the loaded schedule and fast pace, the clinic maintains a welcoming, small-town atmosphere where staff members treat patients as warmly as the rays shining through the front office windows.

Nurse Practitioner Nina Cutrell says she encourages her staff to treat the patients like family.

“We try to let the patient know that we really care about them as an individual, that they’re not just a number when they walk in the door. I often know personal things about them like how old their kids are or if they’re dealing with an illness in the family,” said Cutrell.

In fact it’s not uncommon for Cutrell, a Greenwood native, to treat patients that, come to find out, knew her as a child growing up in the Central Indiana community.

Front Office Coordinator Diana Sanders (pictured right) spearheads the effort to deliver patient care with a personal touch. As an FOC, Sanders is on the front lines when current or potential patients inquire about Decatur Vein Clinic services. Sometimes her job calls for going above and beyond to communicate the benefits a DVC treatment can have on a patient’s life. 

Sanders recalled one patient who, several years ago (at another vein treatment center), had received extensive schlerotherapy with limited and temporary results. The patient insisted she didn’t need the consultation, mapping and subsequent follow-up appointments that are part of DVC’s commitment to patient care.

Instead of getting frustrated with the patient, Sanders sent a handwritten letter to the woman explaining that the DVC formula ensures a successful solution for her varicose veins.

Sanders’ poise and patience paid off. The woman came into the clinic for her free consultation and then shortly after decided to follow through with a mapping.

Down the hall, two female patients, both 40 years old, found themselves on the road to recovery. Though the women were from different walks of life, they once suffered from the same symptoms caused by varicose veins.

Susan, a retirement home nurse, turned to Decatur Vein Clinic after prolonged stretching and Advil weren’t enough to quell the symptoms that robbed her of one of her passions.

“I ran the Mini Marathon in Indianapolis for six or seven straight years but the pain got so bad this past year I just couldn’t do it,” said Susan. “It felt like my legs weighed 100 pounds apiece.” 

Susan had a hunch as to what was causing the symptoms. Heredity is a leading factor for varicose veins and both of Susan’s parents suffer from the disease.

“I came to Decatur Vein Clinic after doing some investigating. I heard they were the best,” she said.

Susan says that within two weeks of her laser treatment she noticed significant improvement. She’s now interested in testing her skills in a fitness competition at her local gym.

Later that day, Cutrell and Phlebology Technician Arthur Broomfield performed a mapping on Leslie, a stay-at-home mother of four who is in the early stages of her treatment.

Leslie’s varicose veins worsened with each pregnancy and the heavy, achy feelings in her legs made it difficult to keep up with her children.

“For years I just dealt with it on my own,” she said.

Both women agreed that it was the personal attention they received from the Greenwood staff that really stood out to them.

“They’re all really good, I like them all. From Diana on the phone to Arthur helping me put on my hose and the doctor and Nina throughout the process. They’ve really helped,” said Leslie.

The praise proves that the extra effort put forth by the Greenwood staff to reach out to the patient is making a difference. With that kind of word of mouth, the clinic can expect to stay hot for a long time to come.